PS24

Year: 2023
Medium: Digital
Commission: BLOOMING SHOWROOM

An exquisite key visual poster for BLOOMING SHOWROOM, the vanguard of fashion platforms in Shanghai. This poster serves as a captivating preview for the Pre-Spring 2024 Collection, skillfully encapsulating the essence of spring through its soft yet dynamic color palette, creating an irresistible allure that promises both attraction and relaxation to all who behold it.

The poster breathes life into the spirit of spring, using a harmonious interplay of colors to convey a sense of motion and vitality. The gentle hues chosen imbue the visual with a touch of delicacy, while the underlying dynamism evokes a sense of anticipation and excitement.